Adrian Howard Adrian Howard is writing

First Drafts.

“For me and most of the other writers I know, writing is not rapturous. In fact, the only way I can get anything written at all is to write really, really shitty first drafts.”

— Anne Lamott, Bird by Bird, 1994.

Jul 1, 2024

The Self-Service Research Sweet Spot

TL;DR: Low risk and high cadence activities are the best fit for self-service user research — and sometimes that means you need to change your organisation's approach to research work.

Jun 7, 2024

Three Questions to Help Triage Your Dashboards

TL;DR: Is it visible at the right time? Is it actionable? Is it used? If the answer to any of these questions is "no" the value of the dashboard vanishes and you need to probe further.

May 21, 2024

Turn It Up or Turn It Down

TL;DR: Instead of selling an activity, sell the triggers and cues that show the _need_ for that activity. Help the organisation see when they need to turn it up. Or turn it down.

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